François Lamotte, General Manager of ALTIOS France, recently contributed his expertise to the Journal des Entreprises (JDE), a prominent French publication specializing in regional economic news and SMEs. Drawing on his extensive experience in supporting SMEs and mid-cap companies in their internationalization, he highlighted key opportunities and strategies for businesses to thrive beyond French borders.
Key Takeaway of the Interview: Effective Ecosystems, Strategic Markets, and Regional Focus
“The French export support ecosystem is effective,” emphasizes François Lamotte. He advises companies to leverage public and private resources, such as Business France and investment funds, to structure their strategies and maximize success abroad.
Regarding the Asia-Pacific region, François Lamotte notes a shift in corporate priorities toward India. “Within this region, India is replacing China, offering significant opportunities in industries such as medtech and agribusiness,” he explains. This preference is driven by a more favorable and less complex economic environment compared to China.
François Lamotte also highlights a growing trend of refocusing on Europe. “Due to its proximity and a common currency, Europe provides more accessible growth opportunities,” he states. Countries such as Italy, Spain, and Germany stand out as strategic destinations for French companies.
