Area Sales Manager – Benelux

We are recruiting an Area Sales Manager BENELUX for one of our clients, an international group specialized in the designing, manufacturing, and selling of heating solutions (fireplaces, wood and pellet stoves).

Our client, who is currently present in over 50 countries, is experiencing strong international growth and is looking to consolidate its presence in the Benelux.


Working closely with the Danish subsidiary’s Sales Department, your main role will be to represent the company for all its brands in the BENELUX region and to contribute to the development of the business.

Thanks to your business-oriented mindset and your interest for the field, you prospect for new commercial partners (retailers, resellers and heating system installers) and develop your existing distribution network in the area.

With excellent interpersonal skills, you build up a relationship of trust with your business partners through regular follow-up.

Autonomous by nature and with an entrepreneurial spirit, you build your sales strategy and deploy all possible means to grow your business.

You will be required to travel on a daily basis within the area covered, and to visit the Danish subsidiary 3 or 4 times a year.


You have at least 4 years’ experience in BtoB travelling sales, preferably in a related sector such as furniture or energy.

You are bilingual in Dutch and English and have a very good command of French. Fluency in German is highly desirable.

Adaptable and a good listener, you are as capable of conducting sales negotiations as you are of talking to technicians about how your products work.

You like challenge and are motivated by the idea of developing your own business in your geographical area.

Why join our client?

Family business with strong human values, the company has been developing high-quality products for over 45 years.

Known and recognized for its professionalism and customer focus, the company is committed to providing a tailor-made onboarding program to help you integrate into its stimulating & collaborative international environment.

Let’s get to know each other! Send us your CV and covering letter, quoting the job reference AREA SALES MANAGER BENELUX, to the following address :

Shortlisted applicants will be invited for an interview shortly. All personal data will be kept strictly confidential and used only for recruitment purposes.

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Looking to move into new international markets ?